TECHNOLOGY PROVIDERS
What is unique about Midsize Enterprise Summit?
Midsize Enterprise Summit Europe (MESE) – the only Event focused solely on the profitable midmarket – is where IT Decision-Makers, Technology Providers, and Gartner Analysts come together to exchange ideas on IT challenges and solutions, while building business relationships. If your IT products and services offer solutions for midsize businesses across industries, it’s the place to be. Midsize Enterprise Summit combines an influential audience, an effective Technology Provider presentation format, and access to the best minds in the business.
How does Midsize Enterprise Summit define the midmarket?
The Summit is an invitation-only Event. To qualify to attend, Senior IT Executives must meet company size criteria, have IT purchasing authority, and though similar in job function, will hold a title such as CIO, CTO, IT Director, or VP of IT/IS.
At MES Europe we invite IT Executives across industries from the United Kingdom and Ireland. The result? An exclusive audience of pre-qualified Senior IT Executives for two and a half days to help you reach your midmarket business goals.
How is MES Europe different from other IT events?
No other industry event focuses on the unique IT business needs of the midsize enterprise. Gartner research identifies companies with 50 to 750 IT seats. Then we take one step further by qualifying companies based on an IT spending pattern which exceeds a minimum of €1 Million annually. The result is an exclusive list of midsize business with high levels of IT spending.
Will we have access to Gartner’s expertise?
Midsize Enterprise Summit is a content-rich event where Gartner analysts examine the practices and technologies driving IT in midsize businesses today. Technology Providers as well as IT Executives benefit from Gartner’s expertise through General and Breakout Sessions. Additionally, we invite you to schedule a private One-on-One meeting with a Gartner Analyst to discuss your critical midmarket strategy.
What opportunities do we have to present our IT solutions and services?
Midsize Enterprise Summit provides a proven, effective format for building and strengthening relationships with Senior IT Executives from midsize businesses.
At European Premieres, you can choose to present to the entire audience. In an exclusive, theater-style presentation, you benefit from the impact made by addressing a large audience all at once. Discuss a strategic issue, make a technology announcement, launch a new product, program or service, or present a client case study.
In each Private Boardroom Appointment, you have the opportunity to present directly to a guaranteed audience of 16 - 20 Senior IT Executives who have voiced interest in specific technologies and services during the pre-qualification process.
During these focused language specific 30-minute sessions, you can discuss the full range of benefits that your IT solutions have to offer, while exchanging dialogue on specific IT issues. Conduct an informal Q&A, and you're also able to gather valuable feedback on the market, and your specific solutions.
During two afternoons, the Solution Showcase offers a forum for all attendees to test drive, learn, and discuss products and services in-depth. This hands-on approach is designed to maximize one-on-one meeting opportunities between Technology Providers and IT Executives in an informal business venue.
Through Sponsorship Opportunities, which we customize to meet your company objectives, you can enhance your visibility throughout the event. Additionally, evenings offer unlimited opportunities to interact with Summit attendees in social settings.
What type of information should we present?
We encourage you to focus on targeted midmarket IT solutions in an innovative presentation that allows for interaction and feedback between you and this high-level audience. Attendees prefer to play an active, rather than a passive role – encourage them to relate their own experiences, use volunteers in demonstrations, and ask questions that will involve them in your presentation. Request specific feedback from the audience, so you gain insight into their priorities in relation to your specific solutions. By using case studies and "real life" examples, you can illustrate how best to apply what you have to offer. We encourage you to be creative!
What Technology Providers will be participating in the Summit? Will our competitors be there?
For a list of previous Technology Provider Participants, including Summit Corporate Sponsors, click here now.
What are the Innovation Awards and how are they selected?
The Midsize Enterprise Innovation™ Award nominees and winners are selected based on confidential ballots submitted by our IT Executive guests following the final Boardroom Appointments. Nominees and winners are announced and honored during an Awards Ceremony on the final day.
How do we get more information?
Please call Christina Bertioli at +44 (0) 1784 267 428 or emailchristina.bertioli@gartner.com.
