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How to Quantify and Justify the Benefits of Your IT Investments
By James A. Browning

Too often the IT department within midsize businesses is viewed as a cost center with its actions and investment decisions highly scrutinized. Rather than being viewed solely as overhead, the IT department should become a key enabler for business success, and can achieve this by becoming comfortable with working closely with business leaders when it comes to the IT strategy. Some CIOs are inclined to fend off participation of business executives in the IT function, but in today’s world, that’s a mistake.

Sharing ownership of IT initiatives between the business and the IT department will result in greater value realization from IT investments. To establish or improve the credibility of the IT department, CIOs must foster greater communication, collaboration, standardization and resource sharing across business units. The decision-making process for IT investments should start with the enterprise strategy and prioritize initiatives and aggregate funding issues at the enterprise level. Priorities should be set, and projects should be measured across business units. Once these levels of understanding are established, the IT department should develop the guidelines and principles for technology standards and practices.

As IT departments work to improve their bottom lines, they will find that several frameworks and techniques are useful such as portfolio management, total value of opportunity and TCO. Those tools can help demonstrate the true cost and value of IT, and are essential in communicating with business leaders. Business unit executives need business-relevant data regarding the availability, performance, user experience and service levels being delivered by the IT infrastructure. This may include important performance perspectives such as sales performance, supply chain status, hiring levels and inventory, as well as analyses such as sales trends, profitability analysis and customer demographics. These metrics can enable business executives to better manage their business and realize increased value from its IT investments.

Providing the ability to view IT expenditures as investments and having processes to track the performance of these investments will give IT departments a higher level of credibility and the ability to deliver on strategic goals.

James A. Browning is Vice President and Research Area Lead of the Small and Midsize Business Research organization at Gartner, Inc.

If you have a question related to this article, e-mail Jim Browning at midmarket@gartner.com.

Reference
Article
CIO Update: Issues That Keep CIOs of Midsize Businesses Awake at Night
Published: October 22, 2003
Authors: J. Browning and R. Brown, Gartner, Inc.




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