Several
forces are at play in the antivirus software market
that will ultimately shape the future for vendors,
technologies and revenue in this market. These factors
include:
| • |
The
big security pureplay vendors are striving to
broaden their revenue base and are investing outside
of antivirus software. |
| • |
The
security disciplines and technologies, such as
antivirus software, content filtering, firewalls
and others, are converging. This convergence is
needed because modern security threats, so-called
blended threats, cannot be detected by antivirus
signatures alone. |
| • |
And
of course, Microsoft has acquired an antivirus
product and will be changing the market. Microsoft
is expected to impact the revenue in the antivirus
software market beginning in 2005. |
Learn
more about the forces shaping technologies and services
from Gartner analysts at SummitView™,
One-on-One
meetings and the Analysts
Open Forum at Midsize
Enterprise Summit. For details on participating,
e-mail Dawn
Shultz or call toll-free 877-619-7956, x493.
Reference
Market
Trends
Antivirus Software Market Surges to $1.4 Billion
Publication Date: August 29, 2003
Authors: N Schroder and A. Hallawell, Gartner, Inc.
|