The Midmarket Report

Published bimonthly, April 2004

Quick Poll Results

What are the midmarket sales and marketing communications priorities for 2004?

Fifty percent of respondents selected these vehicles among their top three:

•	Telemarketing
•	Channel Programs
•	Internet Marketing
•	Direct Marketing

Twenty-five percent of respondents selected these vehicles among their top three:

•	Trade Shows & Events
•	Collateral
•	Analysts Relations

None of the respondents selected these vehicles among their top three:

•	Advertising
•	Public Relations

Gain a high return-on-investment from your 2004 midmarket budget - join us at Midsize Enterprise Summit. For details, click here now, or call toll-free 877-619-7956, x493.

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