Published bimonthly, April 2004
 

This month, The Midmarket Report looks at the key forces shaping the security products and services market, and what IT decision-makers want from security vendors. In his Midmarket Perspective column, Gartner analyst Jim Browning reviews what midsize businesses have in sight regarding technology adoption plans. And in an interview with Gartner analyst Robert Brown, our Midmarket Focus on Europe centers on the major business issues IT decision-makers are struggling with in the UK, and the role that vendors can play.

Midsize Businesses Show Preferences for Security Services
Midsize businesses are turning to external service providers for security services, and understanding the criteria that determine what services they buy will mean greater success for you in the midmarket.
 
 
Midsize Businesses’ Technology Adoption Plans
Many midsize business CIOs are spending long hours with IT counterparts and business executives justifying and prioritizing their IT spending plans. See what midsize businesses have set their sights on for 2004.
 
How Midmarket IT Decision-Makers Evaluate Anti-Spam Vendors
Gartner recommends that IT executives choose a spam-filtering solution by evaluating anti-spam providers’ management, research and service capabilities, as well as their own architecture, business and user requirements for spam-filtering technologies.
 
 

Midmarket Focus: Europe
Industry Insight from Gartner Principal Analyst, Robert H. Brown
Rob Brown, Principal Analyst for Gartner, shares his views on the state of the midmarket in the United Kingdom – how midsize businesses differ from their larger or smaller counterparts, and what this means for vendors selling into this marketplace.
 

..Subscribe
Continue to receive The Midmarket Report bimonthly --- register for your free subscription now! Click here.

How Midmarket IT Decision-Makers Evaluate Anti-Spam Vendors

Midmarket Focus: Europe
Interview with Rob Brown....

Midmarket Perspective
Midsize Businesses’ Technology Adoption Plans

Midsize Businesses Show Preferences for Security Services
Click here for past editions of The Midmarket Report

Questions or comments? E-mail
midmarket@gartner.com



©2004 Gartner, Inc. and/or its affiliates. All rights reserved.
Reproduction of this publication in any form without prior written permission is forbidden. Gartner and Vision Events, a Gartner company, are registered trademarks of Gartner, Inc. or its affiliates. Other brands and trademarks are the property of their respective owners. All rights reserved.