Join
us September 10-12, 2003 and influence the IT buying decisions
of midtier banks. Midsize Enterprise Summit provides a proven,
effective format and Gartner-led sessions set the stage:
Sizing
Up the Role of IT in Midsize Banks
Presenter: Susan Cournoyer, Principal Analyst, Gartner
Midsize
banks are in the business of growing deposits, loan portfolios,
and fee income across multiple channels, while managing risk, security,
and compliance. All of these processes rely on IT. Learn about IT
spending patterns, particularly increased reliance on outsourcing,
and vendor management practices that meet the needs of midsize banks.
Key issues to be discussed include:
> How
are competitive dynamics and IT sourcing trends driving IT
investments
by midsize banks?
> What
are key IT budget metrics in midsize banks, by function and
by
spending component?
> How
can vendor management practices support the business and IT
goals
of midsize banks?
Reaching
Customers: Next Generation Strategies and Technologies for
Financial Services
Presenter: Brad Adrian, Senior Analyst, Gartner
Financial
service providers (FSPs) recognize how critical it is to establish
and maintain an enduring relationship with their customers.
However, an ever-changing marketplace, capricious customer needs
and over-hyped technologies make it difficult to know how to
best serve the customer.
Various
delivery technologies can be applied to help overcome these
challenges, but the key to realizing
true business value
from technology is in optimizing the relationships between complementary
forces – deep customer relationships vs. savings from self-service;
investing in emerging technologies vs. leveraging existing ones;
focusing on "profitable" customers vs. serving untapped
markets.
Key
Issues:
> How
will financial services delivery change in the coming months
and years?
> What
emerging and existing delivery technologies will contribute
significant value to the FSP?
> What
unserved and underserved customer segments should FSPs identify
and reach?
> How
can self-service channels be leveraged to deepen customer relationships?
The
Branch Doesn’t Stand Alone: The Changing Dynamic
Presenter: Stessa Cohen, Research Director, Gartner
In
the last couple of years, midsize banks have begun to replace
aging branch systems. What comes after branch renewal? Change
at the branch will impact workflow, teller and platform functionality,
and the branch‚s interconnectivity with other delivery
channels. This session explores those changing dynamics at the
branch.
> How
IT can enable the bank to personalize service.
> How
front and back office workflow changes affect the branch.
> How
the branch can use IT to gather pieces of the customer puzzle.
>
How new features and functionality create a holistic branch experience.
Click
here for a complete Agenda of the only event focused solely
on midmarket IT decision-making from a horizontal and vertical perspective.
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